Oct 09.2020Apple written by Ionut Tutica
If the iPhone 12 should be the main topic of the event, Apple could also present its new products.
On October 13, Apple will present, with a little delay compared to its regular schedule, its new range of smartphones.
HomePod: Apple and music is an old and long story that started in 2001 with the iPod and recently continued with the launch of the Apple Music and AirPods music streaming service. The manufacturer could continue this story and make a presentation for the new version of HomePod.
The connected speaker was not a success when it was launched in 2017. Too expensive, too limited, the product developed only for Apple Music did not convince outside the unconditional fans of the brand. Apple could return to a more compact and cheaper format to compete with the Amazon Echo and the recently announced Google Nest Audio.
According to leaker Jon Prosser, Apple could launch the product as early as the end of October, but stocks would be limited.
Apple TV: The other novelty expected during the presentation is a new version of Apple TV 4K. The brand would keep the compact design of the device, but would change the A10X processor to the A12X SoC, which equips the iPad Pro, or even an A14 chip, as some rumors suggest.
Regardless of Apples choice, this increase in power would allow the TV to compete with home consoles and offer games exclusive to the iOS platform. We can imagine that these titles would then be included in the Apple Arcade subscription.
AirTags: Several times we have announced the presentation of AirTags, these object trackers that will easily find your keys or wallet in the Locate application of the iPhone. They also appeared several times in the source code of iOS 13 during 2020.
They would work with iPhones equipped with the U1 chip, a component still little used by iOS and which would allow very precise location of objects in a small environment. So ideal for finding your belongings in a house.
MacBook: Apple has suggested that its first computer equipped with an Apple Silicon processor will be available before the end of 2020. This video event could be an opportunity for Apple to present this first Mac ARM, possibly a 13-inch MacBook Pro or return 12-inch MacBook.
Apple could take advantage of this launch to insist on the performance gains brought by its new products.